Our Mission

Our leadership team wakes up everyday focused on how we can help our providers and clinical staff. We make sure they have the tools to be successful in all aspects of their business. We thrive on knowing we’re taking the hard stuff off of our doctors plates so they can focus on their patients.

  • Job Title: Chief Executive Officer

  • Job Title: Chief Clinical Officer

  • Job Title: President of Orthodontics

  • Job Title: President of Pediatric Dentistry

  • Job Title: Chief Dental Officer

  • Job Title: Chief Growth Officer

  • Job Title: Chief People Officer

  • Job Title: Chief Financial Officer

  • Job Title: Chief Compliance Officer

  • Job Title: Senior Vice President of Operations

  • Job Title: Vice President of Clinical Operations

  • Job Title: Vice President of Revenue Cycle

  • Job Title: Vice President of Marketing

  • Job Title: Vice President of Financial Planning and M&A

  • Job Title: Vice President of Clinic Operations

  • Job Title: General Counsel

  • Job Title: Director of Orthodontics

  • Job Title: Director of New Affiliate Operations

  • Job Title: Director of Human Resources

  • Job Title: Director of BI and IT Operations

  • Job Title: Westrock Orthodontics

    "The decision to affiliate with Rock Dental Brands was easy. They are a dental practice management group that is founded by dentists and focuses on putting patients first. This affiliation has not only relieved harrowing administrative tasks, but also allowed me to keep my professional autonomy and set my own schedule. All of this, plus Rock Dental Brands’ proven track record, I am able to trust them to do the right thing for my practice and my patients."

  • Job Title: Owner Founder | Chief Dental Officer

    "How can I say as an individual provider, when I get out of school and open my practice, that I am providing better care than a group of doctors who have support with difficult cases and other specialists available for consultations? I don’t think anyone would disagree if I have a heart issue I want to go somewhere where there are multiple specialists that will take good care of me. I got into this because I feel that our organization can provide great quality and do it cost effectively. We are serious about quality. If we weren’t I wouldn’t be a part of it."

  • Job Title: Owner | Pediatric Dentist

    "Rock Dental Brands prides themselves on taking care of their patients before profits. I was in a place in my life where I wanted to be with a group who was owned by dentists, practiced dentistry, and knew what it is like to own a business and to provide excellent patient care. Rock Dental has wonderful values that align with my own core values. I love that about them."

  • Job Title: Owner Founder | Orthodontist

    "I love to see patients - that's why I became an orthodontist. What I don't love is bills, past due accounts, managing employee 401(k)'s, bonuses, marketing, and of course countless other issues that unexpectedly arise each day. Rock Dental Brands has taken many things off my hands leaving me free to concentrate on what I love: treating patients. The partnership between Rock Dental and our team "on the ground" has been wonderful. Rock Dental is an extension of our team that benefits our practice and our patients in way that I was unable to provide myself."

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